zest-o corporation case research and analysis.doc

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zest-o corporation case research and analysis,zest-o corporation case research and analysisin partial fulfilmentof the requirement for strategic managementtable of contentscover page1table of contents2part i. case research3a. company profile31. vision mission objectives and strategies72. developed vision and mission statements8b. issues10c. ..
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Zest-O Corporation Case Research and Analysis

In partial fulfilment
Of the requirement for Strategic Management

Table of Contents
Cover Page 1
Table of Contents 2
Part I. Case Research 3
A. Company Profile 3
1. Vision Mission objectives and Strategies 7
2. Developed Vision and Mission statements 8
B. Issues 10
C. Interview 11
D. Solution 12
Part II. Analysis 15
A. Organizations external opportunities and threats 19
B. Competitive Profile Matrix (CPM) 20
C. External Factor eva luation (EFE) 21
D. Internal Strengths and Weaknesses 22
E. Internal Factor eva luation (IFE) 22
F. SWOT Matrix 23
G. SPACE Matrix 24
H. BCG Matrix 26
I. Grand Strategy Matrix 28
J. Strategy Options 29
K. TOWS Matrix 30
L. Specific strategies and long-term objectives 31
M. Action Plan 32
N. Annual objectives and Policies 36
O. Procedures for strategy review and eva luation 37
P. Balanced Scorecard 38
Bibliography 40
Appendices 41